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Prior to assuming his current role, Tatum served as Executive Vice President of Global Marketing Partnerships, where he managed the league’s extensive list of marketing and media partners and was a key driver of new and expanded partnerships with many leading companies, including American Express, Anheuser-Busch, Kia and State Farm. NBA Global Championship, a first-of-its-kind global youth basketball tournament.Īdditionally, Tatum spearheaded the NBA’s groundbreaking jersey sponsorship program to feature corporate logos on team jerseys, established an entitlement partnership with Gatorade for the NBA G League, and secured a global merchandising and marketing partnership with Nike, making it the exclusive on-court uniform and apparel provider of the NBA, WNBA and NBA G League. Since becoming Deputy Commissioner and COO, he has helped lead many historic initiatives, including the first NBA games in Africa and India, the launch of the Basketball Africa League (BAL) – the NBA’s first collaboration to operate a league outside North America – the launch of four NBA Academies around the world for top prospects from outside the U.S., and the debut of the Jr.
Through his leadership skills and extensive industry relationships, Tatum has been instrumental in guiding and growing the league’s business for more than two decades.
He oversees the Global Partnerships, Marketing, Communications, Events, Global Strategy & Innovation and Team Marketing & Business Operations departments in addition to the NBA G League. Tatum, who joined the NBA in 1999, is responsible for the NBA’s business operations, including leading the league’s international efforts. 1, 2014, following unanimous approval by the NBA Board of Governors. Mark Tatum was appointed NBA Deputy Commissioner and Chief Operating Officer on Feb. Silver is a graduate of Duke University and the University of Chicago Law School. He is a member of the Council on Foreign Relations and the Business Council, serves on the Board of Trustees for the Rockefeller Foundation and the Paley Center for Media, and is Vice Chairman of the Lustgarten Pancreatic Cancer Foundation.īefore joining the NBA, Silver was an associate at Cravath, Swaine & Moore and previously served as a law clerk to Federal District Court Judge Kimba Wood in New York.
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He was presented with Distinguished Alumni Awards from Duke and the University of Chicago Law School and received the University of Chicago’s Professional Achievement Award. Silver is a member of the Duke University Board of Trustees. Additionally, he earned Sports Executive of the Year from Sports Illustrated. He was also named to TIME’s 100 Most Influential People, Fortune’s 50 Greatest Leaders, and The Bloomberg 50. 1 on its annual list of the 50 Most Influential People in the Sports Business. Silver was recognized by the Sports Business Journal as its Executive of the Decade and has been ranked No. Silver has been instrumental to many of the league’s signature achievements, including the development of the WNBA, NBA G League, NBA 2K League and Basketball Africa League the creation of the NBA’s digital assets and the establishment of NBA China and NBA Africa. Prior to becoming commissioner, he served as NBA Deputy Commissioner and Chief Operating Officer, President and Chief Operating Officer of NBA Entertainment, NBA Chief of Staff, and Special Assistant to the Commissioner. Under his leadership, the leagues are dedicated to growing basketball around the world, promoting health and fitness, and using the sport to bring people together. Silver presides over a global sports and media organization built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League. Adam Silver was appointed NBA Commissioner on Feb.
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